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Annual Report 2014 | S P SETIA BERHAD GROUP | 13

Our values inspire us to achieve our highest

potential while keeping our feet grounded.

Setia

Values

1. I build life-long relationships with my customers

2. I am responsive to the expressed and unexpressed needs of my customers

3. I create magical moments at every opportunity

4. I embrace integrity and protect the privacy of my customers and the company’s

confidential information

5. I understand my role and responsibility in achieving SETIA’s success

6. I have the opportunity to learn and grow

7. I perform my work professionally and with continuous improvement

8. I am responsible for ensuring a safe and clean environment

9. I support and respect my fellow team members

10. We are TEAM SETIA